Channel 2 News Atlantaga

Channel 2 News Atlantaga

Channel 2 News Atlantaga

The Disney Channel's Aug. 28, 2009 premiere of the Wizards of Waverly Place: The Movie averaged 11.43 million viewers, according Nielsen Media Research, making it the most-watched television cable show of 2009.

The telefilm was a bonus climax to the second season of the Wizards of Waverly Place series, which has been a steady draw for Disney. The success of the movie suggests that the franchise has reached new heights in popularity.

Hannah Montana, which debuted in 2006, has been Disney's iconic live-action comedy, but that show's run will end after its fourth and final season.